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Randolph McDougall posted an update 2 years, 9 months ago
In short, renting an email list simply means to pay someone a fee, usually a third party, to use their email list for you, usually one email exposure per month. Of course, email list renting can vary widely with some going as high as ten emails a month. The key here is “who” you rent the list from. Just about all the internet marketing companies and experts are offering these services – you simply have to find the right one.
Who are they renting the email list from? That’s simple, really. They only have to get one email list from one person, and then they share it among their list members for them to use. As long as everyone in their list uses this one email list only, then it’s a win-win situation for everyone. In addition, when renting from someone else, they get some kind of commission from renting out the list to you.
So now you know who owns the email list. Who are they renting it from? The companies that offer these services are called “online affiliate marketers” or “offline direct marketing companies.” In the business of email lists, they are the middlemen.
Online affiliate marketers offer an alternative means of making money online. They buy lists at affordable prices, and then sell them to online marketers who need them. The ideal customer here is the one who already buys things on a regular basis. They’re the “high ticket” buyers. However, this sort of client is quite rare.
If you don’t have such a buyer, then you can make your own email list rental. This can be done through creating articles in a newsletter series or creating a forum on a site where you can collect emails from customers. A good method for creating your own “store” will be to make an opt-in page and ask people to join it. When they opt in, you can give them other information in the form of free gifts or newsletters. Then you will have an email list with which to do business.
Another method for creating your own list is to contact offline direct marketing companies. These firms have a list of possible clients you can contact in order to rent your email list. Normally, offline direct marketing companies buy lists from bulk email list brokers, so you will be lucky to find one in your town. You can contact them directly to inquire about renting email lists.
Another source of email lists can be found through social networks. Gaining access to a large list through these social networks will be very rewarding. Social network lead lists are sometimes sold to high profile businesses. Some of the most popular social network sites include Facebook, Twitter, MySpace, and LinkedIn. Many of these websites offer the potential to build your own email list and send out emails to subscribers.
The last option is to find an online email list broker. There are several of these, and many of them have a fee to use their service. The fees are generally very reasonable, especially compared to what it would cost to hire a direct email list broker.
Email list rental options are beneficial for many reasons. First, renting email lists is inexpensive. When compared to buying individual lists or spending months and years building up a business email list, the upfront costs for list rental make it a solid option. Second, renting lists keep your business costs low, allowing you to do more important things. Finally, renting is convenient.
There are many companies that offer email list rentals, but finding one that is trustworthy is important. There are scams and other shady business practices that may take your money and leave you with nothing. Make sure you check out a company before renting their services. For the most part, reputable companies have customer testimonials and a long list of satisfied customers to prove they are in business to stay.
To determine whether renting from an email list broker is right for you, there are a few things you should consider. First, what is the frequency of your emails? Are you currently renting for business purposes only, or are you thinking about expanding your contacts? These factors will help you determine whether you should be paying a fee to a list broker.
The last thing to consider before renting an email list is whether or not you would like to purchase your own data cards or keep your current ones. Most people who are starting out find it easiest to start with one or two data cards and then eventually move on to larger lists. Purchasing your own data cards allows you to determine whether or not you like the program, and gives you the flexibility to move as your business expands. You can also save money by being able to create your own virtual mailing list.