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Monahan Thorhauge
@rotatetheory90
Active 2 years, 10 months ago
In another CTA experiment, HubSpot tested whether including the word “free” and other descriptive language to author CTAs on the prime of weblog posts would improve content leads. Past research suggested that utilizing “free” in CTA text would drive more conversions and that text specifying the kind of content material provided could be helpful […] View
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