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Did you know that you could rent an email list for free? It’s true! There are a number of companies out there that offer lists with your name on it for as little as $1.00 per person. An email list is a great tool for business owners, but only if you make the most of it. Email marketing enables you to target specific markets and create a one time investment which will pay huge dividends in the future. Here’s how you can do it…

First things first – you need to find a company that offers email lists for rent. You want to rent from a reputable company that has a proven track record. Just like when you’re looking at any other business deals, do your research. The Internet is full of scams so you need to research the company to ensure they have a solid track record. It’s also important that the company offering you email lists for rent have proof of their expertise. Read through the website to see what they have to offer and how professional they appear.

Look closely at the offers available. While some marketers say that their “free” email lists are perfect for small businesses, more experienced marketers know better. Know exactly what you’re getting into before you decide to rent an email list.

Don’t be tricked into thinking that renting email lists from a third party means you’re out of the loop. Most legitimate business email lists come from a third party and are updated regularly. You will be receiving regular emails from the company you rent from and there should be no additional charges levied on you. Check out the terms of service for each particular company you’re thinking about renting from to ensure you aren’t getting into a scam.

Another thing you need to be aware of is that the average internet marketer isn’t very good at managing his or her own email list. In fact, most people struggle with this even when they do it online! If you don’t have the time or experience for this then it’s probably best to pay someone to do it for you. A good business email list broker can handle all of this work for you and even help you find prospects.

There are a couple other reasons why it’s smart to rent from a third party. Firstly, third party email lists usually include a huge variety of people. As you’ll have seen, the people on these lists are usually interested in the same things as you. This means that they’re likely to respond to your emails with great enthusiasm and are more likely to make sales. This can only be good news for you as an internet marketer.

Another benefit of renting from a third party is that you won’t have to pay a fee per sales person who signs up using your email list broker. These fees can add up quickly, especially if you sign up a lot. Also, the bigger your list becomes, the less you will have to pay. So, by building a list organically and not through a buy and rent system, you can avoid paying unnecessary fees.

The last reason to rent from a third party is that a good business email list broker will give you plenty of different lists to choose from. They will also let you know how many people have actually purchased the product or service you’re trying to promote. Don’t forget, too, that the internet world is full of black hats and scams, so you should always check to make sure the person you are doing business with has a reputable reputation. Don’t forget to ask for copies of their purge list – if possible. Once you rent from a business email list broker, you can rest assured that no one in their entire funnel ever had to worry about suppression files and you can focus all your energy on actually promoting your products.